2.Through investment by individuals (e.g. rich friends/contacts).
3. The chicken budget is a lot cheaper than the budget of a Hollywood blockbuster film and is funded by many different sources whereas the the budget of a Hollywood blockbuster is funded by one stable funding body.
4.The BFI film uses national lottery funds to support UK filmmakers which attracts a larger audience.
5.The BFI film funding chicken would be risky business because its a social awareness film which is not normalised in the media is not likely to attract a large audience so there is a possibility they wont make much profit from it.
production
1.Chicken was shot outside so producers suffered from issues constant rain and lighting.
2.19
3.The scenes in external locations due to rain and lighting.
Distribution
1.Many of the distributors doubted that chicken wouldn't attract a large audience and not make any profit and therefore wasn`t worth distributing.
2.New Hampshire film festival ,the Giffoni film festival and the Dublin international film festival.
3.Film festivals are important to secure a distribution deal because they have a large audience that include distributors that are looking for films to distribute so its a good opportunity to show the worth of your film and gain publicity regardless of your budget and have more a of a chance of a distributor willing to invest in the film.
4.May 2016
5.Film subscription service mubi features art house film and chicken comes under this category because it is a typically independent produced and is is outside of the major film system because it addresses social factors that are not normalised in the media.
6. Film 4 challenges status quo and produces innovative content making it the best platform to promote chicken.
7.January 2018
PROMOTION
1.Chicken is a dramatic film so its comes under the genre of drama which would attract a young audience.
2.The trailer is a commonly used for promotion and is traditional however other films use other marketing methods to promote their films such as television advertisement but due to the chickens low budget it was unable to use these marketisation methods.
3.Mark kemode is a important and admired public figure and his review can attract an audience and gain publicity for chicken such as his loyal fans who will be more likely to watch the film because their icon promotes it and he does not promote just any films and has a good eye for good films like chicken.
4. How does the Chicken Twitter account create and maintain interest in the film?
It creates interest by posting regular updates on the film and also their consistency of answering fans questions about the film make the audience feel more connected and involved.
5 Who does the Twitter account re-tweet? How does this help to promote the film?
They retweet Florence Pugh tweet who is a huge influencer and person in the media which helps the film because her loyal fans will watch chicken because if their idol is appealed by the chicken they will automatically think that it must be a good film.
6.How does the Chicken Facebook page use images and video content to promote the film?
They use the aesthetic shots of the farm and shots of the main actor smiling which immediately gives the effect that this is a appeasing film that challenges the status quo.
7.) What pages are liked by the Chicken Facebook page? What does this tell you about the film and potential target audience?
Chicken is targeted at an older and open minded audience who want to explore the effects of social influence.
8.The homepage has a subheading in bold letters that states that films that get people talking make people care and they have produced McKellen: Playing the Part and Random Acts: The Castle.
9.The page immediately incorporates the reviews of others and then insert a trailer at the end , this sort of promotion is simplistic and traditional which is appropriate of a low budget film.
10.There are short snippet videos of the mots significant parts of the movies and show may different aspects to the film such as the main character cooking and another aspect where he is bruised and beaten and he is crying which will intrigue the audience who will want to know more.
Final reading
1.Nick Lacey found that Hollywood films dominated the american culture and that art-house films were put in the specialised category and were not as popular. This was because they incorporated foreign language and audience didn't appreciate having to read subtitles. Art house films are generally hard to understand and the majority of the audience favour entertaining movies and therefore do not enjoy difficult films that are more based on societal issues and not much entertainment.
2.Audience favour art-house film because it has more of a psychological effect which contributes to changes in the audiences in social life and also changes their viewpoint and insight on the world.
3. Bourdieu theorised that having such cultural competences to read difficult texts have them cultural capital however not all social groups are socialised into cultural capital due lack of elaborated code which led to struggle with reading subtitles.
4. Art-house is for middle class because their cultural capital helps them read subtitles and its for older audiences because it is hard to read and understand and older audiences are skilled at figuring out the purpose and meaning of films due to their intellectual development and are more open to finding addressing social issues that are covered in the media.
5.An older audiences who is interested in westernised films and social awareness films that have an open mindset and willing to develop their ideologies and viewpoints of their social world.
No comments:
Post a Comment